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With Clipper Card Change, Some Communities Bemoan Lack of Outreach

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FTA Regional Director Lesley Rogers, SFMTA CEO Nat Ford, and San Francisco Mayor Gavin Newsom’s Appointment to the MTC, Jon Rubin, at a press conference in the Civic Center Muni Metro station. Photos: Matthew Roth. With the roll-out of the Bay Area-wide Clipper smart card, the Metropolitan Transportation Commission (MTC) and the many transit operators adopting […]

Clipper Card Upgrade Could Bring Seamless Regional Travel, Or Not

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The Metropolitan Transportation Commission will soon renew its contract for Clipper, the Bay Area’s “all-in-one transit card.” Transit advocates are urging MTC to use the opportunity to create a more seamless fare system, and remove barriers that could allow Clipper payments on both the region’s transit agencies and “first-and-last-mile” trip services. Transit riders can currently […]
SFMTA crews improving crosswalk viability. Photo: SFMTA.

SPUR Talk: Checking in on Vision Zero

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“Every year, 360 people are killed in the Bay Area as a result of traffic crashes,” said Jenn Fox, with the Vision Zero Network. “Each of these tragedies is a person–a family member, a community member … we must get over our complacency.” Fox gave these morbid statistics as part of a review of the […]

Clipper Card Transition for Bay Area Transit is Now Official

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MTC Commission Chair Scott Haggerty announcing the launch of the Clipper Card. Photos: Matthew Roth. The Metropolitan Transportation Commission, which sets the Bay Area’s regional transportation and land use policies, officially announced the transition from the Translink card to the newly branded Clipper smart card for transit trips today. The new blue card with eight […]

Despite Cost, Clipper Card Promises Convenience

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As the Bay Area’s larger transit agencies transition away from paper passes to the universal fare payment smart card, Clipper, transit operators and planners insist the card will lead to greater convenience and simplicity, which they hope will increase ridership and enhance the attractiveness of transit. At its simplest, in theory, a transit passenger would […]