Eyes on the Street: New Muni Signage, Route Names, and Maps in Action

“14-Limited” buses fly the new flag, “14 Rapid.” Photo: Jessica Kuo

The SFMTA launched its “Muni Forward” wayfinding upgrades this weekend with new shelter features, sign posts, and changes to some bus route names. In the most sweeping change, the former “Limited” buses can now be seen rolling with the new “R” mark for “Rapid.”

Photo: SFMTA

The SFMTA is installing new Muni stop sign poles, which include solar-powered lanterns that light them at night, featuring the new route designations. The new, more legible Muni map can also be found at a growing number of stop shelters and stations.

It’s all part of the launch of Muni’s largest service increase since 1980 under Muni Forward, which officials promise is “long term, focused and systematic.” The service increase, the first of three waves, provides more frequent service for about 165,000 daily riders along nine of Muni’s busiest routes, including the 38-Geary, 5-Fulton, and 14-Mission. Much of the boost goes toward express and rapid services.

Muni riders can also expect to see new 60-foot-long hybrid electric buses, which were unveiled last week. to roll out soon. Aside from neat features like the ability to run on battery for up to seven miles if the power poles detach from overhead wires, the SF Chronicle reported that on the inside of the buses, Muni’s effort to “eradicate negative and threatening messaging” is visually evident. The buses do not feature the familiar statement, “Information Gladly Given But Safety Requires Avoiding Unnecessary Conversation.”

SFMTA officials cut the ribbon on the first newly-upgraded shelter on Geary Street in the Tenderloin. Photo: SFCTA/Twitter
Some SFMTA planners are pretty excited about the new map. Photo: Jessica Kuo
  • Dark Soul

    Sorry but 9L Does not exist…. Well at least pole on the 18 Line .. that line connects to the major lines… Some should have laterns and some should not

  • Dark Soul

    Can some take picture of the 14X using the 40ft buses?

  • Jimbo

    nothing more than branding. muni still sucks

  • Ugh, the SFMTA! Why should we trust them? The SFMTA has only implemented dozens of projects this year that have increased ridership, like the dedicated bus lanes, all door bording & better speeds on the 5, 5L, the 14, 6, 38, 38L and 7, N-Judah just to name a few. And they are planning other things like double boarding on the underground trains to speed up time, planning BRT on Van Ness and Geary (which we oppose because it gets in the way of cars) and implement the TEP to increase travel times by 20% on average. Muni ridership has increased along with cycling, and their surveys show their rider satisfaction increasing. But seriously, why should we trust them?!? http://www.sfexaminer.com/sanfrancisco/muni-rider-satisfaction-increasing-survey-shows/Content?oid=2909931

  • Bruce

    The System Map page on the SFMTA website still shows the old map. The new one is buried on the Muni Forward page.

  • hp2ena

    The 14X is running 40′ buses until July because Muni at this time does not have enough 60′ buses to operate the increased service while maintaining them on the route. Most of the new articulated buses will enter service in July, which will allow them to be put back on the 14X.

  • LongLiveHHDL

    What a waste of money; changing the “L” (limited) to the “R” (rapid). The biggest increase in service; yet many stops are being eliminated. They’re too young to understand the impact this will have on seniors; people with disabilities; families with young children and people shopping (who aren’t young and/or robust.)

  • AndreL

    Many MUNI services have stops way too close to each other, slowing buses and in some cases trains to an unacceptably low average commercial speed. There is no need to have a transit stop every block.

  • Caleb

    This is a very important point.

    For a transit line, speed is capacity and capacity is speed. If stops are spaced 100m apart rather than 50m apart and the end-to-end time for a run of the line is 20% faster, that is the same as having 20% more capacity because you can move 20% more passengers in the same amount of time with the same fleet and staff.

    I think that once riders have experienced faster service (and therefore less crowded conditions) they won’t mind walking the extra block to get to their stop.

    It is also worth mentioning that fewer stops and faster run times means you can also increase the frequency of a line without increasing the fleet or staff. Frequency is flexibility, and that really affects how useful transit is in the day-to-day lives of riders.

  • xc ❄

    Super happy that the 38R is now running 7 days a week. Will definitely make Sunday travel less painful for so many.

  • Elias Zamaria
  • David Marcus

    Can we finally be freed from “Keep your eyes up and your phone down while riding Muni.”? Number one, it’s terrible marketing to tell people they should expect to get robbed at any moment. Number two, getting to relax and not be hyper-alert is one of the great benefits of a transit commute.

  • Dark Soul

    I heard Muni messed up the 7X name (7X-Haight/Noregia Express

  • Do you mean the voice-over needs to be re-recorded because it pronounces location names ‘wrong’?

    That happens every time they record the locations–and not just in San Francisco. Last time around it was giggles about “Noh” street etc.

  • David D.

    Correct, it is supposed to be the 7X-Noriega Express. Some buses also have signs that incorrectly spell Noriega (spotted as “Noreiga” on at least one repowered Neoplan running on the regular 7).

  • David D.

    Can anyone explain to me why the 8 kept the “Bayshore” name? The 6 and 33 received more meaningful names, but the 8 did not. The 8 makes a couple stops on Bayshore–exactly the same ones as the 9–and actually makes fewer stops overall on Bayshore than the 9 does.

  • Shannon Pleskac

    It’s better to ignore a documented problem? It’s not as if it only happens on transit here.

  • OneSF

    What are you talking about? They pretty much only removed one stop in each direction for 10 different lines. That’s nothing considering how many total stops they all have. The benefits of improving the stop spacing great outnumber whatever drawbacks that come with it. One extra block or two isn’t going to kill anybody.

  • Dark Soul

    People is complaining that 8X bus is too slow. Thats why they removed the X & express word from the route name.

  • Dark Soul

    Actually the next service increase might be around August 2015.

  • David D.

    Not my question, but thanks I guess?

  • Andy Chow

    What would that name be? The 8 runs on Bayshore Freeway and serves the Bayshore area of Daly City (as indicated by Bayshore Caltrain station and Bayshore School District).

  • David D.

    You can’t get on and off the bus on the freeway, and I doubt many of this bus route’s riders call 101 the Bayshore Freeway with enough regularity to make the connection. Also, again, the 9 serves more of the “Bayshore” area of Daly City than the 8 does. If anything, I’m hearing an argument for changing the name of the 9-San Bruno.

    If I were to name the 8, I would probably call it the 8-Geneva. Alternatively, it could be something like the 8-Powell/Geneva (same concept used to name the 6, 7, 33, and 48).

  • Dexter Wong

    Oh, Bob! You don’t trust anyone who doesn’t drive anyway!

  • So true, so true.

  • DragonflyBeach

    I desire that anti-bike insignia, with its spectacular bigoted aesthetics. Critical mass is coming so…

  • DragonflyBeach

    It’s very strange that SFMTA’s website is astonishingly unnavigable for giving system routes, especially on smartphones.

  • Bruce

    Menu > Maps > Muni System Map

  • DragonflyBeach

    Individual routes with stops, not the System map, those are plastered everywhere.
    Very unhelpful on mobile.


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