Skip to Content
Streetsblog San Francisco home
Streetsblog San Francisco home
Log In
Bicycle Safety

Cyclists Be Warned, the New Acura Is Coming to Town

Acura_ZDX.jpg

It always makes my skin crawl when I see a car commercial shot in a city with a sporty sedan hurtling down the street, promising ersatz liberation through reckless driving. But the conversation Joe Eskenazi at SF Weekly had with an Acura PR representative today is hilarious. Or terrifying, you decide:

When folks from Acura called up and asked if your humble narrator planned on covering some sort of unveiling of their 2010 ZDX here in the city -- it was a thanks but no thanks moment.

As a courtesy to the out-of-town driver, we kindly suggested she "look out for bicycles."

Silence. Dead silence.

"Shouldn't it be the other way around?"

(Buries head in hands). Welcome to San Francisco, PR person.

Stay in touch

Sign up for our free newsletter

More from Streetsblog San Francisco

Eyes on the Street: Horton Street Awesomeness

Emeryville's Horton Street sidewalk-level bike lane taking shape/almost completed. May we have some more please?

November 23, 2024

Guest Commentary: Muni Funding Working Group Reflections

Thoughts on efforts to make the SFMTA more efficient

November 21, 2024
See all posts